T-shirt makes a monkey out of company
SAN DIEGO, CA – Such a simple marketing concept, a t-shirt company that prints cute bodies on shirts and calls itself ‘Just Add a Kid,’ because your little precious will complete the look.
There are firemen, football players and monkeys. But, there’s also a big problem.
On the hanger advertising the monkey shirt is the face of an African-American boy.
The online reaction was bananas!!!
The company president says it was all a mistake and the hanger was mismatched with the wrong t-shirt. Now who looks like a chimp?