How many times have you watched kids jumping around and said, “Man, someone could make a lot of money if they could bottle all of that energy?”
Well, they did. And not just in bottles, but also in cans. Lots of cans.
In fact, energy drinks have a nine to ten percent share of the world’s soft drink market.
Now, the folks at the American Heart Association say 40 percent of calls to poison centers related to energy drinks involve kids under the age of six.
Most of the time, the moms and dads didn’t know the kids got into the stuff. And because parents of really sick kids take them straight to the emergency room without calling a poison control hotline, doctors don’t have a good idea of the size of this problem.
Here’s the deal: some energy drinks have as much as 300mg of caffeine.
The Food and Drug Administration considers 200mg of caffeine to be a moderate amount, with 600mg being too much.
Doctors say as little as 100mg of caffeine can cause serious problems for adolescents, even less for younger kids.
And that caffeine can be a combination of so-called natural additives and pharmaceutical-grade caffeine.
Guarana is one of those natural additives, and you’ll find it listed on the label. Or at least you should. It has nearly three times more caffeine than coffee, as much as 5.8 percent by weight.
As for kids drinking anything with caffeine, the American Academy of Pediatrics says “no.”
But, as always, that’s just some food for thought.