Expect the unexpected.
That’s exactly what you’ll get as you walk by a shocking new Chicago billboard campaign, featuring images of pregnant boys.
The Chicago Department of Public Health says it chose the unusual images because it wanted to help reduce teen pregnancy and get young boys’ attention. After all, it takes two to tango.
The ad campaign has been placed throughout the city but also close to local high schools where the teen pregnancy rate has recently increased.
A similar campaign was rolled out in Milwaukee and had positive impact.
Do I think this will help prevent teen pregnancy? No. However, the ad is designed to promote and provoke. It’s starting a conversation which is crucial especially when according to the CDC, nearly four out of 10 young women will get pregnant at least once before they turn 20.
And that’s today’s helping of The Online Dish with Maggie.