Moet-Hennessy halts bubbly supply to Russia after country claims champagne

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Paul Francois Vranken, Director of Vranken-Pommery Monopole holds a glass during an interview in the Champagne region, east of Paris, Tuesday, July 28, 2020. (AP Photo/Francois Mori)

MOSCOW (AP) — For most aficionados, a sparkling wine can be called champagne only if it comes from the region of France with that name and is made under certain regulations. A new Russian law makes the counter-claim that the word can be used only for Russian wine.

The law has sparked controversy and the renowned winemaker Moet-Hennessy said Monday it was suspending champagne shipments to Russia. The law that was adopted on Friday allows the term to used only for “Russian champagne.”

Since Soviet times, champagne — “shampanskoye” in Russian — has been used as a generic term for a wide range of sparling wines, some of which contradict champagne’s luxury image by selling for as little as 150 rubles ($2) a bottle.

“These provisions lead to a temporary suspension of deliveries of products to assess the impact of this new law,” Moet-Hennessy spokeswoman Anne Catherine Grimal said, according to state news agency RIA-Novosti.

Even the head of one of Russia’s major winemakers thinks the law goes too far.

”For me, there is no doubt that real champagne comes from the Champagne region in France,” Pavel Titov, president of Abrau-Dyurso, told RIA-Novosti. “It is very important to protect Russian wines in our market and provide them with comprehensive patronage. But the legislative measures taken must be reasonable and not contradict common sense.”

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