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There are no rules when it comes to the dating game. And one Chicago man is stepping up his game. Forget, Gordon Engle is advertising that he’s on the market through a gigantic billboard on a busy Chicago expressway. It reads: “I’m Gordon, Let’s Have Dinner”. The ad shows the entrepreneur playing the guitar and a link to his website,

“There’s not a lot of difference between a billboard and; I think [a billboard] shows a little more sincerity,” the 40-something Engle told WGN.

“You can drop $19.95 for or drop some real coin for a billboard,” who said the eye-catching ad cost “a few thousand.” Engle said the cost is justified considering the importance of finding the right match.

Gordon’s friend created the website after the divorcee became frustrating with online dating. Once logged on you’ll find testimonials from friends and photos and videos of Engle enjoying his hobbies such as traveling, cooking and guitar playing. even has a questionnaire for interested ladies, with questions like “If you won a million dollars what would you do with it?” and whether applicants believe in God or life after death.

To him the most important quality when finding a potential match, being friends first.

So far, Engle said he has about 15-20 “solid” applicants and that many more have been wishing him well even if they’re not interested in a date.

And that’s today’s helping of The Online Dish with Maggie.