Blue Bell unveils Camo ‘n Cream flavor

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BRENHAM, Texas — Texas, this one is for you!

The newest flavor from Blue Bell hit the shelves Thursday and it won’t be hard to spot on your next trip to the grocery store. Or will it?

Camo ‘n Cream Ice Cream is packaged in a unique carton decorated in  a camouflage design created from the Blue Bell cow and girl logo. The legendary ice cream maker said the new flavor is a combination of three great tasting ice cream flavors: pistachio almond, milk chocolate and cream cheese — all swirled together in a camouflage pattern.

“We are having a little fun with this flavor,” Blue Bell Marketing Director Carl Breed said. “You see the camo design on everything these days, so we thought why not create an ice cream flavor that looks camouflage? The best part is these three flavors taste great together. We tried a few different combinations but chose these flavors because they complement each other so well. ”

Camo ‘n Cream is available in limited quantities in the half gallon and pint sizes, Breed said.

Have you given this new flavor a taste? Let us know what you think!



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